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Client Work: Tether Tools Product Videos

We just wrapped up a pretty big client project and are excited to share the final videos! Tether Tools is a company that designs and manufactures equipment for tethered photography, which is a process that allows you to send images to a larger screen like a laptop or iPad as you’re shooting photos. We had a few goals in mind when creating these product videos:

  • Highlight the versatility of Tether Tools gear

  • Simplify the buying process by showing customers how each individual piece of gear works together in a product line to create a full set-up

  • Facilitate sales…product videos can help increase sales by up to 30 percent

  • Introduce Tether Tools’ new brand off-shoot, JerkStopper, in a fun and creative way

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