Condé Nast Entertainment, which already rolled out online video series for its Glamour, GQ, Vogue and Wired brands – recently launched a YouTube series for Vanity Fair.
Vanity Fair’s YouTube channel features four new original series that maximize on the magazine’s editorial talent. Shows include the interview segment @VFHollywood with Krista Smith, The Snob’s Dictionary from contributing editor David Kamp, an animated how-to series called Vanity Code, and Eminent Domains, which is a peek inside New York’s famous homes.
The magazine is funding the new high-production online video series with ad sales, and distributing the content via VanityFair.com and its YouTube channel. So far, American Express, Salvatore Ferragamo and Acura have signed on as sponsors.
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