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2: Our Work: Creative Drill Sergeants

Documentary, Nonprofit Storytelling

Creative Drill Sergeants, Expressive Arts Academy.

What started as a passion project became a short documentary called Out of Formation. The project features the stories behind Creative Drill Sergeants, a 501c3 nonprofit whose mission is to prevent homelessness and suicides among military veterans.  This documentary was awarded an official selection in the 2021 Mesa International Film Festival and the 2020 Arizona SunBurn Film Festival.

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Check out our work by industry.

What we filmed together!

  • Pre + Production + Post
    We set up pre-production meetings to highlight the unique features of the Sanctuary Resort that differentiate them from others in the hospitality industry. THE STORY: The Sanctuary needed a reliable video partner to match the quality of their brand and produce consistent video assets to align with company marketing objectives: Clear Online Video provided full-service video production including on-location recording, hair/makeup services, and post-production editing for the Sanctuary website and Instagram channel. Created an internal video b-roll library to use to produce future marketing content videos. Provided drone and aerial video/cinematography to showcase the Sanctuary's unique geographical location on Camelback Mountain in Phoenix, Arizona. Worked with multiple members of the resort family to deliver branded video assets. DELIVERABLES: Featured video for the American Express travel website, Instagram videos, b-roll library, and videos highlighting the Sanctuary Spa, Elements Restuarant, Jade Bar, and private homes. RESULTS: Raised brand awareness, growth, and engagement on Instagram.
  • Pre + Production + Post
    Rather than a traditional marketing video, Abbott (Cardiovascular) went outside their organization to produce something different. THE STORY: Abbott's goal was to share patient stories that spoke to the life-changing technology products they create. Working with our partners at Fingerpaint Marketing, Clear Online Video produced a campaign of brand journalism-style videos that were powerful and conveyed the emotions of patients, using storytelling techniques. Clear Online Video provided full-service video production including traveling across the United States to capture on-location interviews in New York City, San Francisco, and Phoenix. Post-production editing for Abbott landing pages, following brand guidelines. Took difficult medical subject matter and turned it into interesting human stories. Worked with multiple members of the Abbott organization including executives, doctors, and patients to deliver multiple video assets. DELIVERABLES: Featured videos for the Abbott website, Abbott Cardiovascular YouTube Channel, and partner sites. RESULTS: Raised brand awareness on Abbott Cardiovascular, and provided healthcare professionals with training on this therapy.
  • Case Study
    CHALLENGE: Bell was down-selected to compete for the U.S. Army’s Future Long Range Assault Aircraft modernization project, competing against Lockheed Martin and Boeing. Bell needed to build confidence in its brand as well as tiltrotor technology which remained in question by opinion leaders at the onset of the campaign. Throughout our partnership with Lambert, Clear Online Video helped Bell produce strategic video campaigns for company-wide marketing objectives including on-demand mobility, defense and commercial sectors. SOLUTION: The integrated marketing strategy leveraged content marketing and brand journalism with innovative paid media tactics to take defense customers and opinion leaders on a journey that reinforced the need for modernization, built trust in the company, and shaped the need for the unique Bell tiltrotor technology. We collaborated on a long-term (24-month) integrated marketing strategy that enabled both consistency of strategy and agility in tactical execution. Supported in creating a captivating “story-telling” story arc that delivered the right message, at the right time, to the right audience. We post-produced a “Master Aviator” video series that not only demonstrated confidence in the company and the new aircraft but also made us proud of our achievements. The fact that it was endorsed by highly respected former Army leaders further solidified our confidence in the company and the new technology.
  • Pre + Production + Post
    We believe in giving back and helping nonprofits tell their story. Lights, camera, and real action. THE STORY: Creative Drill Sergeants (CDS) had an amazing mission and needed their story told. As our 2019 charitable project, we partnered with them to create a short-form documentary called "Out of Formation". Clear Online Video provided full-service video production including on-location recording, hair/makeup services, and post-production editing. Travel across the United States including Phoenix and Washington DC to film interviews with members, military veterans, and healthcare professionals. Worked with difficult subject matter including mental health, PTSD, suicide, and military sexual trauma. Worked with a music composer to create an original score for the film. DELIVERABLES: Short-form documentary for the CDS website and social media channels (Facebook, YouTube, LinkedIn). A 60-second trailer to promote the film. RESULTS: Helping our military veterans with reintegration, mental health, and job placement. Raised brand awareness for CDS, official selection for the 2021 Mesa International Film Festival and the 2020 Arizona Sunburn Film Festival.
  • A'la carte Pricing
    Company Overview Video Starting at $1,725 Case Study & Testimonial Video Starting at $1,285 Canon Cinema Camera Package + Director of Photography (Full-Day) Starting at $1395 Canon Cinema Camera Package + Director of Photography (Half-Day) Starting at $845 Cinema Drone Package + Part 107 Licensed Pilot (Half-Day) Starting at $395 Event Coverage Starting at $845 Live Streaming + Webcasting Starting at $3500 Let's Talk We would love to learn more about your business and how visual storytelling and video marketing can help deliver your message to an audience. Please feel free to fill out this online form and we will reach out to you, promptly. Request at Quote
  • The VIP (Online Vide Campaign/YouTube Channel Management)
    Let us do all the work! Great for companies who want to go big with their video strategy and YouTube efforts. We'll capture a lot of video footage to use and repurpose for consistent video distribution over a year. Includes: → 12-month campaign (i.e. 1 video per week) → 29 full days of video production with a 2-person crew (scheduling flexible) → 52 x 2-minute branded content videos, tailored to all distribution channels (i.e. Website, YouTube, LinkedIn, Instagram) → 1 x 1-hour online video marketing consultation session per quarter → Upload & optimization of all 52 videos → YouTube Channel management (6 hours per month) Includes: Audit, quarterly metric reports, SEO optimization, competitive analysis & tips - $6,995/month Let's Talk We would love to learn more about your business and how visual storytelling and video marketing can help bring your message to your audience. Please feel free to fill out this online form and we will reach out to you, promptly. Request to Book
  • The Light (Online Video Campaign)
    Take it and Run! Great for companies who need to quickly refresh their brand messaging with video footage but want to use the material to market as they see fit. Great for companies starting their online video strategy. Includes: → Quarterly campaign (i.e. 1 video per quarter) → 1 half-day of video production with a 2-person crew (5 hours, portal to portal), → 4 x 1-minute branded content Videos, tailored to distribution channel (i.e. Website, YouTube, LinkedIn, Instagram) → 1 x 1-hour online video marketing consultation $3,295 Flat Fee Let's Talk We would love to learn more about your business and how visual storytelling and video marketing can help bring your message to your audience. Please feel free to fill out this online form and we will reach out to you, promptly. Request to Book
  • The Moderate (Online Video Campaign)
    Meet Us Halfway Great for companies who want to create an online video marketing strategy with fresh content. The Moderate package is ideal for brands active on social media channels. Includes: → 12-month campaign (i.e. 1 video per month) → 2 full days of video production with a 2-person crew + 8 hours of pre-production (Scheduling flexible) → 12 x 2-minute branded content videos, tailored to one distribution channel (i.e. Website, YouTube, LinkedIn, Instagram) → 2 x 1-hour online video marketing consultation → Upload & optimization of all 12 videos $1,495/month Let's Talk We would love to learn more about your business and how visual storytelling and video marketing can help bring your message to your audience. Please feel free to fill out this online form and we will reach out to you, promptly. Request to Book
  • Pre + Production + Post
    Educational video is where we got our start, we love telling the story of unique schools. THE STORY: The J.O. Combs School District was searching for a video partner that could help emphasize their mission as a growing school district in Arizona. Family is a word that you hear often in this community and our goal was to spotlight this during our video campaign. The results were not just educational; but also inspirational and told the story of this unique school district. The final videos were both enriching and entertaining. Clear Online Video provided full-service video production including on-location recording, hair/makeup services, and post-production editing. Travel across entire school district to film interviews with principals, faculty, parents, and district representatives. Captured FAA Part 107-Licensed Drone video footage across multiple school locations. Performed video discovery sessions and site checks to plan each video production and ensure a smooth experience for everyone involved. DELIVERABLES: Short-form videos for the J.O. Combs Unified School District website and social media channels (Facebook, YouTube, Instagram and LinkedIn). B-roll montage for each school to use for future videos. RESULTS: Clear Online Video's attention to detail and dedication to delivering a high-quality product surpassed all expectations. Through stunning visuals and captivating storytelling, the final product exceeded the client's vision. The videos garnered praise from colleagues, parents, and the school district's community.

Simple & Seamless.  Video Production.

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